How to Create a Telegram Channel or Group for Business?
Telegram is an instant-messaging app launched in 2013 by brothers Pavel and Nikolai Durov, who also founded the Russian social networking site VKontakte. Telegram has over 500 million active users worldwide. The main difference from other platform such as Facebook messenger, WhatsApp is for its speed, security, and features. Telegram chats are end-to-end encrypted and offer a special type of chats called secret chats.
Telegram has offers multiple tools that allows users to send messages, make voice and video calls, share media files, and create communities. Telegram has both mobile and desktop apps.
What is the Telegram Channel?
Telegram Channel is a community tool to broadcast content for subscribers. A Telegram channel is a one-way broadcast that can be used for individuals, businesses, organizations, and communities to send messages, share updates, and engage with a large audience. Telegram channels support broadcasting by schedule or instant of text, images, videos, links, media files to wide range of audience. Telegram channels can have an unlimited number of subscribers, and only admins have the right to share content. Telegram channels allow owner or admin to share entertaining or useful content, blogging, business marketing, selling items to audience. You can use Telegram channels to increase profit, and enhance customer support.
Features: A Telegram Channel has a name, bio, profile picture, and custom link. Only admin or owner can post content on the channel. Subscribers can view and access the channel’s content and share with others. Channel admins can post messages that are instantly sent to all subscribers. Messages can include text, images, videos, media files, and links.
Types of Telegram channels
Telegram allows users to change the channel type from public to private and from private to public at any time.
- Public channels can be easily searchable and accessed for public mean any one on Telegram or by Google Search using the keywords. Public channels have short or branded URLs you can changed it at any time. For example, https://t.me/xyz. If you want to join a channel make sure to search the channel and decide if it’s valuable for you to subscribe.
- Private channels you can’t search this type of channel mean this channel is not for every one to join. Access to the channel is granted through the special invitation link that can be changed at any time. The link is usually is part of Telegram in the following format, https://t.me/joinchat/channelxyz123. Private channels can’t be found by the search.
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How to Create a Telegram Channel?
You can create a Telegram channel through the app or use the Telegram web.
- Download and install the Telegram app on your mobile device or use the Telegram web version on your computer.
- Open the menu on the left sidebar.
- Click “New channel”.
- Name your Telegram channel.
- Upload the icon.
- Add a description that accurately reflects your business or the purpose of the channel.
- Confirm the creation.
- Choose the channel type: public or private.
- Set the permanent link for the public channel.
- Add members from your contacts or skip the step.
- It’s done!.
Tips:
- You can add the first 200 members manually from your contacts.
- Add more admins to the channel that may be your friends or family member.
- Keep the custom URL of the public channel unique.
- Create and designing brand logo.
- Promote your channel: Start sharing your channel’s link with your target audience.
- Post content and engage: By posting relevant and engaging content such as text messages, images, videos, media files on your channel to keep your subscribers interested.
Telegram Group
Telegram groups provide users with a platform to create spaces for discussions, collaboration, and interaction. Telegram groups are a great way to send messages and share content with friends or colleagues.
Public groups have a public link or can be discovered through Telegram search. Private groups can be accessed by special invitation link only from a group member or admin to join. Telegram provides basic analytics for group admins, including member growth, message statistics, and active member counts. A Telegram group can have up to 200,000 members.
How to Create a Telegram Channel?
You can create a Telegram groups through the app or use the Telegram web.
- Download and install the Telegram app on your mobile device or use the Telegram web version on your computer.
- Open the menu on the left sidebar.
- Click “New group”.
- Name your Telegram groups.
- Upload the icon.
- Add a description that accurately reflects your business.
- Confirm the creation.
- Choose the group type: public or private.
- Set the permanent link for the public channel.
- Add members from your contacts or skip the step.
- It’s done!.
How Can Telegram Channel or Group help your Business?
1. There are over 500 million monthly active users on Telegram. Most of user prefer Telegram over other messengers and social media. Create a account for business that will help your business growth.
2. Telegram channels or groups allow you to broadcast updates, announcements, news, promotions, and other helpful information directly to your audience. It helps you reach a large number of subscribers instantly and keep them updated about your business activities.
3. Telegram channels or groups provide a platform to build and nurture a community around your business.
4. Telegram channels or groups allow you to share many types of content, such as blog posts, articles, videos, podcasts, photos, and more.
5. Telegram channels or groups can be used for marketing purposes. You can promote your products, services, events, discounts, and special offers directly to your subscribers, and increase you revenue.
6. Telegram channels or groups can serve as a customer support channel. Subscribers can ask questions, seek assistance, and receive support directly through the channel.
7. You can use Telegram channels or groups to get feedback and surveys about your business. This will help you to target what your business needs.
How to promote Telegram Channel or Group?
- Add manual members up to 200 by inviting your contacts, friends to join.
- Free ways to Promote your channel link on social media platform like Facebook, Quora.
- Fastest ways to use paid advertising on social media for channels or groups to buy real members or subscriber.